When starting a counseling practice, you have to ask yourself one question. Would you rather spend time or money? Beginning professionals who are starting a counseling practice usually answer this question with time. If you were thinking the same thing, congratulations! You just made your first mistake as a business owner.
Don’t worry; this was how we first answered the question too! And we did spend time… a lot of it. What we didn’t realize was how much money that time was going to cost us! Let’s break it down…
Throughout her 23+ years as a counselor, Lifeologie’s founder, Melanie Wells travelled the country starting counseling practice after counseling practice. Here’s what she learned:
It takes a minimum of two years to establish a successful counseling practice. Period.
It’s not just about buying furniture and making sure you have enough Kleenex; creating a professional footprint takes time.